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Mid-Year Reset: Business and Branding Tips for Beauty Pros

Mid-Year Reset: Business and Branding Tips for Beauty Pros

by Michele Trautner | Jul 20, 2025 | Business Development, Marketing

Quick Business Audit: Metrics to Review and Goals to Revise July is the perfect time to pause and evaluate how your year is going. Review your booking software or POS reports to identify your most popular services, peak days, and top-spending clients. Compare revenue...
Glow Up Season: Sun-Smart Beauty Practices for Summer Clients

Glow Up Season: Sun-Smart Beauty Practices for Summer Clients

by Michele Trautner | Jun 20, 2025 | Skin Care

How to Talk SPF Like a Pro: Retailing and Re-Educating Clients As a licensed pro, you have the authority and trust to shift how clients approach sun protection—and that starts in the treatment room. Incorporate SPF education into every skincare or waxing service by...
The Summer Countdown: Services & Strategies to Launch the Season Strong

The Summer Countdown: Services & Strategies to Launch the Season Strong

by Michele Trautner | May 20, 2025 | Business Development

Trending Services: Scalp Detox, Hydrating Facials, Balayage Refresh Spring is all about renewal, and clients are eager to refresh their look after a long winter of dull skin and dry hair. Scalp detox treatments are especially popular right now—they help remove product...
What Not to Do in 2025: A Salon Industry Leader’s Guide to Avoiding Common Pitfalls

What Not to Do in 2025: A Salon Industry Leader’s Guide to Avoiding Common Pitfalls

by Michele Trautner | Apr 20, 2025 | Goals

As the salon industry evolves, staying ahead of trends and maintaining best practices is crucial. However, just as important as knowing what to do is understanding what not to do. In 2025, the expectations of clients, the competitive landscape, and technological...
Maximizing Revenue: Upselling and Cross-Selling Strategies for Salon Professionals

Maximizing Revenue: Upselling and Cross-Selling Strategies for Salon Professionals

by Michele Trautner | Mar 20, 2025 | Financial

In today’s competitive beauty industry, generating consistent revenue growth requires more than just attracting new clients. Salon professionals must also focus on maximizing the value of each client visit. This can be achieved through effective upselling and...
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Recent Posts

  • Mid-Year Reset: Business and Branding Tips for Beauty Pros
  • Glow Up Season: Sun-Smart Beauty Practices for Summer Clients
  • The Summer Countdown: Services & Strategies to Launch the Season Strong
  • What Not to Do in 2025: A Salon Industry Leader’s Guide to Avoiding Common Pitfalls
  • Maximizing Revenue: Upselling and Cross-Selling Strategies for Salon Professionals
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